Cheez-It is taking its bowl season enthusiasm to a whole new level with “Football Fantaseez,” according to a news release.
This outrageous initiative promises to turn the wildest game daydreams into reality. Whether it’s a two-minute timeout wedding or broadcasting from inside the world’s largest bowl of Cheez-It crackers, Cheez-It is making it clear: absurdity is the name of the game.
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And who better to help orchestrate the fun than the brand’s first-ever Chief Fantaseez Officer, reality TV star Kordell Beckham? “Cheez-It helped me achieve my own long-term Fantaseez by partnering with them,” says Beckham. “Now, I’m excited to help others make their crazy dreams come true. If you’ve got an idea, bring it on—I’m here for it!”
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From now through Dec. 15, fans can submit their own fantastical game daydreams here. Some standout opportunities include:
- Two-Minute Timeout Wedding: Lovebirds can exchange vows on the field, officiated by none other than Ched-Z, the Cheez-It mascot.
- Official Cheez-Caster: One lucky fan will report live from the sidelines... from inside the world’s largest bowl of Cheez-It crackers.
- Your Fantaseez, Your Way: Got a Cheezy idea? Submit your custom vision for a chance to make it happen.
“As the go-to snack for college football viewing, Cheez-It is all about keeping it 100% real and embracing absurdly satisfying moments, just like our crackers made with 100% real cheese,” says Cara Tragseiler, Senior Brand Director. “We’re not just celebrating college football this bowl season; we’re celebrating the joy of obsessed fans living out their dreams – no matter how absurd – and of course giving them a cheesy twist!”
The Cheez-It Citrus Bowl kicks off at 3 p.m. at the Camping World Stadium in Orlando on New Year’s Eve.
Follow along to see which Fantaseez come to life and how mascot Ched-Z fares in his own game day fantasy: making a field goal attempt!
Don’t miss your chance to make your wildest football dreams a 100% Cheezy reality. Enter your Fantaseez by Dec. 15!