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COMPLETE GUIDE: Downtown Orlando performing arts festival IMMERSE brings hundreds of artists, interactive installations

IMMERSE takes over 10 blocks of downtown Orlando

IMMERSE festival to take over downtown Orlando (Olivia Bastone)

ORLANDO, Fla. – Hundreds of artists will take over downtown Orlando next week as part of Creative City Project’s IMMERSE performing arts festival, featuring live performances, “creative encounters” and more.

The three-day festival kicks off on Friday, Feb. 21, and runs nightly from 5 p.m. to 11 p.m. with daytime shows on Sunday, Feb. 23.

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Headline performers for the festival this year are Blue Man Group, Drawn to Life presented by Cirque du Soleil and Disney, and award-winning Broadway star and recording artist Michael James Scott.

Cirque du Soleil in downtown Orlando's IMMERSE (Shannon Smith)

“IMMERSE is about creating experiences audiences can’t have anywhere else in the world. Only at IMMERSE can you see Cirque du Soleil artists flying high above a city, Blue Man Group bringing their energy to the streets, and Michael James Scott performing with fireworks that match his big, joy-filled spirit. It’s an event unlike any other,” Creative City Project founder and artistic director Cole NeSmith said in a statement.

Here’s everything to know about this year’s festival:

Performers

Hundreds of performances will span 10 city blocks throughout the festival, featuring the three headline performers as well as other groups, such as the Orlando Philharmonic Orchestra feat. Jeremy Kittel, Opera Orlando, Central Florida Community Arts and Orlando Aerial Arts.

To see the full list of performers, click here.

The Creative City Project said the programming is mostly appropriate for children, though the last couple hours of the event, from 9 p.m. to 11 p.m., "may tend toward PG-13."

Orlando Ballet at IMMERSE in downtown Orlando (Charles Schuett)

Interactive art

There will be interactive art installations throughout downtown that you can snap a photo with and immerse yourself in the “world of wonder,” event organizers said.

"Lay in the grass under the dome of pulsing projections, swing from an illuminated cloud, slide through the heart of a unicorn… experience the unexplainable."

Cloud swing at IMMERSE performing arts festival in downtown Orlando (Memoir Agency - Creative City Project)

Where

There will be stages and areas throughout downtown Orlando that you can enjoy acrobats, dancers, musicians and more.

Here’s where:

  • Orange Avenue between Central Boulevard and Anderson Street
  • Church Street
  • Pine Street
  • Magnolia Avenue
  • City Hall, Dr. Phillips Center Seneff Plaza and the Frontyard, Seaside Plaza, Duncan Plaza

New this year, there will be an IMMERSE Fest Market on Magnolia Avenue between Central Boulevard and Church Street.

Parking information

The streets are closed to vehicles so people can safely move through the event.

Downtown Orlando has multiple parking garages throughout the area. Here are the ones closest to the festival area:

  • Library Garage on Central Boulevard
  • 55W Garage on Pine Street
  • Garage at City Hall
  • City Commons garage
  • Garage at Rosalind Avenue and Jackson Street
  • Jefferson Street garage

Ticketing

You can reserve a free ticket to enjoy IMMERSE.

There are VIP experiences and a full experience ticket package that are available for purchase online.

To register or purchase, click here to check out tickets.


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About the Author
Brenda Argueta headshot

Brenda Argueta is a digital journalist who joined ClickOrlando.com in March 2021. She is the author of the Central Florida Happenings newsletter that goes out every Thursday.

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